Joseph Hydin Alvarico
Digital Marketing, SEO, Automation & Integrations
BIOGRAPHY & CERTIFICATES
A Seasoned Veteran
With a diverse and extensive professional journey spanning over a decade, I have accumulated a wealth of experience in various roles. Currently serving as a Search Engine Optimization (SEO) Analyst at Chatmeter on a contract basis, I specialize in optimizing online visibility. Prior to this, my role as a Business Development Manager at War Horse Agency involved part-time responsibilities, focusing on SEO strategies in the Greater Phoenix Area.
My experience also includes a stint as a Sales Administrator for Federal Pest Control Pty Ltd Australia, where I honed skills in marketing and team leadership. In previous roles, I managed customer relationships as a Lead Manager at Call Magicians, delved into software as a service (SaaS) and sales management at Builder.ai, and contributed to real estate endeavors as an Investment Manager at A5 Investments.
My journey began with roles such as a Graphic Designer for political campaigns and real estate development projects, evolving into roles like a Travel Consultant and Subject Matter Expert at DYNINNO Group and Concentrix, respectively. This diverse background has equipped me with a comprehensive skill set, including SEO, marketing, team management, and client relations, making me a versatile professional with a rich and varied portfolio.
2007-2009
Graphic Artist & Game Developer
Adobe Suite, Maya Autodesk
2009-2014
OperationsManager
Business Process Outsourcing
2014-2019
Sales & Marketing Admin
Inside Sales & Marketing
2020
Sales Consultant
Real-Estate Admin
2021-2023
Digital Marketing
Integration & Automation Specialist
2023
Sales Operations Admin
Virtual Freelancer
The Fundamentals of SEO
Services Offered
SEO, or Search Engine Optimization, is a strategy to boost a website’s visibility on search engines. It involves optimizing content, keywords, and technical aspects to improve rankings and attract organic traffic. The goal is to increase online visibility, user engagement, and conversion rates for businesses.
01.
Pay-per-click
PPC, or Pay-Per-Click advertising, enables businesses to gain immediate online visibility by paying for ads based on the number of clicks, providing a targeted and measurable approach to drive traffic and achieve marketing objectives.
02.
Email Marketing
Email marketing is a digital marketing strategy that involves sending targeted messages to a group of recipients via email, aiming to build relationships, promote products or services, and drive engagement, with metrics like open rates and click-through rates used to measure campaign effectiveness.
03.
Social Media Marketing
Social media marketing leverages platforms like Facebook, Instagram, and Twitter to promote products, engage audiences, and build brand presence through content sharing and interaction, fostering brand awareness and customer loyalty.
04.
Landing Pages
Landing pages are standalone web pages designed with a focused purpose, often linked to digital marketing campaigns, to capture visitor information or encourage specific actions, optimizing conversion rates.
05.
Automation
Marketing automation involves utilizing software tools to streamline and automate repetitive marketing tasks, such as email campaigns, lead nurturing, and customer segmentation, aiming to increase efficiency, enhance customer engagement, and drive personalized interactions.
06.
Integration
Marketing integration is the strategic coordination of various marketing channels, technologies, and efforts to create a seamless and cohesive customer experience, optimizing communication and data flow across the entire marketing ecosystem.
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